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Healthcare Digital Transformation: 
Technology is Not Enough

6th October 2020   12:00 PM to 12:30 PM (EST)

Healthcare Digital Transformation_ Technology is Not Enough.-1



Webinar Overview

Technology is not enough. Healthcare must embrace human centered design for transformation to happen.

To deliver experiences, products, and services that bring value, the organizations behind those offerings need to be able to operate effectively. They must be able to respond and adapt to changes and disruption and utilize the talent and ideas of their people in ways that propel the organization forward. Through Organizational Design – the intentional arrangement of people, principles and practices, technology – organizations can grow their maturity in innovation, collaboration, design, and human-centricity.

Learn how Amy Heymans and her team at Mad*Pow have been partnering with healthcare organizations to make design central to their products and services.

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Key Speakers

Ed Marx - Round

Ed Marx,
Chief Digital Officer at The HCI Group

Marx is a leader in the healthcare industry and former CIO at some of the nation's largest health systems. Author of the 2019 best seller "Voices of Innovation" and co-author of "Healthcare Digital Transformation", publishing in May. He was Chief Information Officer at Cleveland Clinic, where his responsibilities included digital solutions as well as information technology. Prior to joining Cleveland Clinic, Edward served as the CIO for The Advisory Board, Texas Health Resources and University Hospitals.
amy heymans

Amy Heymans,
Founder and Chief Experience Officer at Mad*Pow

Amy believes that design can help improve the human condition. It was with that mission and vision that she founded Mad*Pow in 2000 with Will Powley, and together they’ve created an award-winning agency that takes a purpose driven approach, partnering with clients to deliver social impact and financial return. Amy plays an essential role in Mad*Pow’s visualization of a changed healthcare system in the United States. Her work with organizations like Dartmouth Hitchcock, Brigham and Women’s Hospital , and CVS has helped them improve the customer experience, leverage design to drive change, and facilitate human-centric innovation. As the chief instigator behind Mad*Pow’s Healthcare Experience Design Conference, HxD, and the managing director of the Center for Health Experience Design Amy has successfully connected and networked disparate parts of a challenging and siloed system.